Link to interesting information.
The University of Texas at Austin made collegiate licensing history in 2006 by generating the most royalties ever by a college or university. Last year, UT was ranked third in the final year-end tally.
This marks the first year the University of Texas at Austin has been ranked #1 in the colleges and universities category – a spot previously held by the University of North Carolina. UNC held the #1 ranking for five consecutive years, prior to UT notching its place as the top selling Consortium institution.
You won’t see NC State on the list because I believe that the Wolfpack uses someone else for our licensing.
NC State does not use Atlanta-based CLC; NC State uses Licensing Resource Group as one of the founders is an NC State alum.
As Trout shared in the comments section of this entry:
CLC is the big boy, LRG is the smaller player. Both do the EXACT thing, manage licensing programs. Being with CLC or LRG doesnt determine how much of your “stuff� is in stores. These firms just make sure the products are legit, and handle royalties and licensing revenues. Basically, they make sure products carry the “Officially Licensed Collegiate Products� logo.
LRG clients include: NC State, Va Tech, Wake Forest, Arizona State, Iowa State, Mississippi State, Seton Hall, Texas A&M, Vanderbilt and many others.
