State selling tickets in Birmingham; Fowler fails to capitalize on a media opportunity

The News & Observer reports that

N.C. State’s ticket office has sold about 5,500 of its allotment of 10,000 seats for the Papajohns.com Bowl, State assistant athletics director Brian Kelly said Thursday.

Remember that these are only tickets sold officially through the Wolfpack Club.

I usually suggest obtaining tickets from the WPC for bowl games; but, that is not the best course of action if you are looking to obtain the best seats for bowls that have miniscule levels of pre-sales. Usually you can get much better seats by ordering directly from the ‘official’ bowl ticket outlets.

The N&O’s story goes on to say,

Bowl sales and marketing manager Bo Kerr said most of the ticket orders taken directly by the bowl are received online, so it’s impossible to tell for sure how many patrons of that outlet are N.C. State fans. However, he said, there are a lot of orders from fans who have phone numbers with North Carolina area codes.

This is a good follow-up to Section Six’s entry on Tuesday based on an article from the Birmingham News linked here.

As of Friday afternoon, the bowl had directly sold 4,369 tickets since North Carolina State and Rutgers were announced Sunday as the participants. That is more than double the amount sold in the first week a year ago.

[snip]

The majority of fans who have purchased from the Papajohns.com Bowl directly since Sunday are N.C. State supporters.

“We think we’ll have more than 10,000 there,” N.C. State Athletics Director Lee Fowler said. “Whether it’s all from our allotment, we’ll see. We hope to sell all 10,000.”

A poster on PackPride’s message boards shared the following:

Went to the Wolfpack Club office yesterday to straighten some things out and was told that they have sold between 7 and 8K tickets to WPC members. We will have much more than 10K there after you factor in tickets sold through papajohns.com and ticketmaster.

Not only do I totally agree with the conclusion that we will have a lot more than 10,000 fans…I have felt that was pretty obvious from the start.

With that said, I’d like to sarcastically ‘thank’ Lee Fowler for using his opportunity with the media to under-estimate how many tickets for which NC State will be responsible. Given a fantastic opportunity to throw numbers into the public awareness and help position NC State as a program that travels fantastically well, Fowler goes with something akin to us hoping that we may have 10,000 fans there.

Really?

COME ON! GET AGGRESSIVE! MARKET and PROMOTE something other than yourself for once!

You know…even if it looked like we may only have 10,000 fans there, NOBODY in their right mind would UNDER-ESTIMATE the attendance number in public. Who wouldn’t take advantage of the chance to ’round up’ in this situation? Hell, Lee Fowler exaggerates everything else…why would he UNDER-PROMOTE NC State when given the chance?

(Folks, that’s rhetorical.)

Fowler never fails to capitalize on a media opportunity to promote himself; but please don’t ask him to use the media to actually positively promote NC State.

The numbers are obviously evolving to where we will definitely have more than 10,000 fans in Birmingham. Let’s guesstimate that we end up with 12,500 to 15,000…in Birmingham!?!? This would be AMAZING. Hell…that would be around the same number of fans that Coach O’Brien’s former school – Boston College – has taken to their last three bowls and two visits to the ACC Championship game COMBINED!

If State could collectively take anything near 10,000 people to Birmingham then the administration REALLY needs to take note and make sure that we don’t under-promote this kind of accomplishment.

Recent updates indicate that the bowl is announcing that over 38.5 thousand tickets have already been sold to this year’s game. For the record, East Carolina played in the inaugural PapaJohns.com Bowl two years ago in front of an inflated 32,500 fans.

Lastly, we are talking some interesting stuff about Vegas/NC State/Russell Wilson in this entry. The comments section have some interesting finds including some links from JimValvano that include the following conclusion:

Put it this way: If the odds on a new season were issued right now, this would be the projected Orange Bowl game instead of Virginia Tech-Cincinnati.

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49 Responses to State selling tickets in Birmingham; Fowler fails to capitalize on a media opportunity

  1. Daily Update 12/19/2008 at 1:56 PM #

    LRM: We would travel just as well for Peach and Gator Bowls. Receiving those bids means you have a had a great season and you get rewarded with a marquee matchup in a good location on a great date.

    Our last four bowl games:
    Tang – midweek game between Xmas and NY
    Tang – midweek game between Xmas and NY
    Clt – 11 am Sat kickoff(last year it was at 11 am)
    B’ham – midweek game between Xmas and NY

    UNC has 100k more living alumni and 30,000 more alumni in NC. They do travel just as well as us, but that is because they have way, way, way more fans than we do and have been to be better(though fewer) bowl games.

    UNC should always sell more tickets than NC State.

  2. spanky 12/19/2008 at 2:12 PM #

    lanepmiller: I am also a student and I’ve got 4 others coming with me. Last I heard which was a week or so ago was that about 1000 students had bought tickets through their site. I don’t know how many of those 1000 students are bringing guests either…

  3. GAWolf 12/19/2008 at 2:38 PM #

    There are over 20,000 known living Carolina alumni in the greater Charlotte area alone.

    I wonder how many we have in Birmingham, Alabama? 500 tops?

  4. choppack1 12/19/2008 at 2:52 PM #

    GaWolf – that’s not really the issue. One thing us State fans like to do is pat ourselves on the back for being the best football fans in the state. While we certainly can’t expect to sell out this game or even bring 25K to this game, it would make our case a little stronger if we brought 15k.

    But I definitely agree w/ you that Charlotte is Keroliner town. Of course, the last time we played them in Charlotte, they didn’t bring as many fans as we did. And the year before that (the painful OT game) – it was split almost down the middle…it was a pretty cool atmosphere actually.

    I’d really like to see what kind of crowd we’d take to a game against a big time opponent in Charlotte. If we ever play in a championship game there, we’ll sell it out.

  5. CannonballJunior 12/19/2008 at 2:59 PM #

    Regarding LF underplaying our likely bowl turnout – this is hardly something peculiar to him. Very far from it. We have a pretty long tradition by now at dear old NCSU – not just with athletics but university-wide – of declining to put our best foot forward when it comes to anything PR/media oriented. This is an established NCSU custom at levels high and not so high.

  6. packalum44 12/19/2008 at 3:00 PM #

    Quality over quantity. That is us. UNC has the pleasure of having Wal-Mart fans. We will only get those with prolonged success. It an happen.

  7. GAWolf 12/19/2008 at 3:06 PM #

    In my opinion the RED MEANS GO campaign is head and shoulders above “We all go to NC State.” So there’s some improvement there.

    Choppack: It sort of is the issue. All those people are home for the holidays and they can just creep right over to the stadium. For our fans to go to Birmingham it’s an ordeal. As you point out, we too could sell out a bowl game in Charlotte against a legitimate opponent. Hopefully in short time we’ll get the opportunity to prove that.

    But I do understand what you’re saying and I have said for years that State fans are all too often the victims of their own hype machine.

    Pack44: At the NC State/Carolina game there was a Walmart Carolina fan beside us and every time Carolina would call a timeout when we had the ball he would yell “ICE HIM THAT’S RIGHT ICE HIM.” I was all… “Dude. We aren’t kicking the ball.” I’m confident it never even registered. He also cheered when we would stop them on 3rd down after an inadequate gain. It’s like he cheered the gain but missed the concept of downs. Truly amazing for a 30-something man wearing a jersey.

    It goes without saying when Owen Spencer caught what was obviously the nail in the coffin touchdown he turned to a group of State fans celebrating and did the “wrist-flick-basketball-shot-motion-thing” that he clearly learned from other Carolina faithful.

  8. StateFans 12/19/2008 at 3:28 PM #

    Red Means Go is fantastic!

  9. bradleyb123 12/19/2008 at 3:36 PM #

    “The Meineke Bowl is sold out, and will likely be an attendance record. The simple fact is Carolina travels as well as we do, so we need to be careful making this comparison”

    Carolina “travels well”? Carolina has a SATURDAY bowl in Charlotte. Carolina fans could drive down that day, watch the game, stay for dinner, and drive back and be home in time for Matlock on the USA Network.

    Just kidding about Matlock. I don’t even know if it’s still on. But they could make that trip, have dinner in Charlotte, and easily be home by 8-9pm. That isn’t traveling. That’s day-tripping.

    And Carolina is 8-4 this year, so it’s safe (as in safe for fair-weather fans) to go to this game. Imagine Carolina in OUR bowl at 3:00pm on a MONDAY, and with a 6-6 record like us. Their fans would rather stay home and watch Carolina dismantle East Tennessee State in basketball!

  10. choppack1 12/19/2008 at 3:49 PM #

    GA Wolf – of course, we’ll get called on it. It really po’d me a couple of years ago when they comparing our bowl game appearance to UNC’s the year before. We were playing little known USF who was in their first season in the Big East and who had only been a D1A school since 2001.

    Still, I wasn’t happy w/ the attendance in that game. You had to figure if we could sell out C-F – we could have sold out – or at least made the attendance look more impressive. We may have had more at the Gator Bowl. Of course, the fact that at one point, we were 2-4 – and we finished 3-5 in the conference, may have had something to do w/ the poor attendance as well. Attendance is definitely a “lagging indicator”.

  11. EverettBeez 12/19/2008 at 4:01 PM #

    Ummm . . . just to point out a post I put up on Dec 13th, 2008 at 9:10 am

    The Birmingham New is reporting that ticket sales are brisk for the bowl game, with local sales double what they were this time last year despite the move to monday afternoon and doubling the tix price. The new SEC tie in required them to double the price, and then they didn’t get an SEC school! State’s reported close to selling its 10k allotment.

    http://www.al.com/sports/birminghamnews/index.ssf?/base/sports/122915974169330.xml&coll=2

  12. bradleyb123 12/19/2008 at 4:05 PM #

    choppack1, we finished 4-4 in the conference this year.

  13. EverettBeez 12/19/2008 at 4:15 PM #

    On an eating note for you all driving to The ‘Ham.
    Barbeque – if you dare. There is no vinager sauce here, but its usually pork and some of it can be pretty good. The local joint that morphed into a chain is Golden Rule. I am not big on it, but folks from these parts think highly of it.

    Dreamland is the deal for ribs. The original shack, and it is a shack, is just south of the interstate in Tuscaloosa, but they’ve got a place in B’ham. I hear its not as good, and you lack the true ‘joint’ atmosphere, but it’d be my go to place if I wanted pork.

    Finer dining your deal? You want to check out Frank Stitt’s collection of restaurants. Stitt is considered one of the top chefs in the country. Highlands Bar & Grill and Bottega are his, and gets just awesome reviews.
    http://www.highlandsbarandgrill.com/sister.html

    There is a Village Tarven at the Summitt (HWY 280 & I-459) which is where this family usually ends up (Talbot’s is close by, go figure).

    There is an old family type lunch place on 24th St south, a few blocks from the convention center Sheraton. sort of a Mecca-type place (if you lived in Raleigh and never ate at the Mecca, shame on you).

    I don’t know anything about the Legion Field Area.

    Must see? The Vulcan. though they’ll charge you.

    every one enjoy their trip. If you break down on I-20 between the Ham and Atlanta, look me up in Jacksonville, I should be back from Virginia by then. Beezley.

    So there are a couple reccomendations.

  14. choppack1 12/19/2008 at 4:19 PM #

    bradley – I’m talking about the last time we played in Charlotte. The game wasn’t a sell-out – not even close. State probably brought 25-35K fans – but the stadium definitely did not have a “packed house” feel.

    We like to fancy ourselves the closest thing to a football school in North Carolina – but we probably didn’t impress anyone that week.

    I do suspect if we played the game in Charlotte this year the game would be sold out.

  15. packalum44 12/19/2008 at 5:11 PM #

    ^ Fellows…let us not forget how much we hated Chuck. I lost all my hunger and love for football in his later years. I didn’t go to that game because I was indifferent. We still managed to sell our 20,000 allotment. Not too shabby.

    The biggest difference between us and the other NC schools is potential. No one has dealt with mediocrity and adversity more than us and we continue to give and give and hope. If we become a perennial power then the sky is the limit. TOB came to us at a really low point. Let’s enjoy the ride up!

  16. Scooter 12/19/2008 at 5:12 PM #

    Also for those traveling to Birmingham, if you are able to sneak just a bit further to Tuscaloosa, Dreamland has some pretty awesome barbeque and ribs. Like Everett said, there is no vinegar-based (or as I like to call it, “God’s Barbeque”) down there, but the BBQ is pretty good all the same. There are a couple of other good bbq places in Birmingham (Jim ‘n Nicks is one).

  17. highstick 12/19/2008 at 5:32 PM #

    Wonder how many of those “sold out” Tarhole tickets in Charlotte will turn to the “color aluminum” if they are getting beaten by WV?

    Of course, with all the club level seating in Charlotte, the wine and cheese crowd may never go outside and will stay inside to watch a basketball game.

  18. howlie 12/20/2008 at 7:17 AM #

    What Fowler DOES NOT DO should never be a surprise.

    Apparently, the key component of his job description by the BOD and Chancellor is making sure what’s NOT done–only on that basis could he have been given an extension. The job description must say,
    “As long as you don’t let any coaches or players get in trouble and become a public relations embarrasment, we’ll allow you to chase ‘cougars’ and be our single embarrasment.”

    ‘Not doing’… what a job description. Perhaps the US Automakers and US Banks will notice his outstanding credentials?

  19. Scooter 12/20/2008 at 9:08 AM #

    The fact that Fowler didn’t discuss the Pack’s attendance doesn’t bother me as much given the current economic pressures that are affecting everyone. I can also understand that he would rather our attendance be a positive surprise to the bowl folks rather than a negative one (the reactions are always more severe for negative surprises).

    What does bother me is that he didn’t make an effort to mobilize the fanbase. Once we have something that is a piont of excitement, they have got to do more to get the fans into it. As a Raleigh resident, just once I would like to see him get on the radio and local tv stations to shamelessly promote NC STATE rather than brand-Fowler.

    Red Means Go is a pretty awesome thing. Surely, it is something we can all get behind.

  20. VaWolf82 12/20/2008 at 9:34 AM #

    Here’s an interesting line from the article that Beez linked:

    The majority of fans who have purchased from the Papajohns.com Bowl directly since Sunday are N.C. State supporters.

    Hopefully, the local papers will follow this topic up and attach some numbers to “majority”.

  21. WolftownVA81 12/20/2008 at 9:50 AM #

    Dreamland in B-ham does have pretty good ribs. However, if someone in your party is going along thinking I’ll get something else – forget it. Variety is not what there about. And for the record, that place was also a shack. We stopped for gas, saw the billboard and decided to give it a try. We had to stop and ask for directions. It’s about a mile off the interstate on a two lane road surrounded by houses; but, it was worth the trip. If it wern’t for all the family coming from across the country for the holiday’s, we’d be going on this trip. Glad to see the team getting this opportunity. Go Pack.

  22. BoKnowsNCS71 12/20/2008 at 10:27 AM #

    Either way there is going to be a lot of Red in that stadium since Rutgers is the Scarlet Knights. It will be tough to know who showed up with more fans.

  23. Alpha Wolf 12/20/2008 at 11:25 AM #

    ^ Our fans won’t have greased-back hair.

    Rutgers fans, I kid, I kid.

  24. WolftownVA81 12/20/2008 at 8:07 PM #

    Maybe NCSU should try a white out to differentiate our fans.

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